Database Marketing Manager occupation at 1-800-CONTACTS in Draper

1-800-CONTACTS is at the momment seeking for Database Marketing Manager on Sun, 22 Jul 2012 13:34:43 GMT. Location Corporate Headquarters in Draper UT Company Summary 1800 CONTACTS is the largest (600 millionplus) directMarketer of replacement contact lenses in the United States Through its tollfree telephone number 18209800 CONTACTS and through its multiple Internet addressesâ€"which include 1800contactscom contactscom and contactlensescomâ€" and through its affiliate with over 4000 WalMart stores the...

Database Marketing Manager

Location: Draper Utah

Description: 1-800-CONTACTS is at the momment seeking for Database Marketing Manager right now, this occupation will be placed in Utah. Further informations about this occupation opportunity please give attention to these descriptions. Location Corporate Headquarters in Draper UT Company Summary 1800 CONTACTS is the largest (600 millionplus) directMarketer of replacement contact lenses in the United States Through its tollfree telephone number 18209800 CONTACTS and through its multiple Internet addressesâ€"which include 1800contactscom contactscom and contactlensescomâ€" and through its affiliate with over 4000 WalMart stores the Company offers essentially all of the soft and hard contact lenses produced by major contact lens manufacturers including Johnson Johnson CIBA Vision Bausch Lomb Ocular Sciences and Cooper Vision The Company stocks the largest inventory of contact lenses in the world (20 million) from which it can ship approximately 95 of its orders within one business day of receipt Positon Overview This position has overall responsibility for the development and handson deployment of segmentspecific email and other direct marketing campaigns for the company Primary responsibility will be the tactical planning data setup customer list pulls implementation and QA of all email campaigns Manage and develop the deployment of other direct marketing programs such as direct mail SMS and outbound calling Manage the ongoing customer list selection and deployment of direct marketing programs developed by the marketing team Work with the Data Warehouse team to build and optimize the underlying data set required to target various customer segments Utilize Unica campaign management system and SQL Server databases to generate customer lists and the delivery of automated and adhoc campaigns Serve as a thought partner for direct marketing contact strategy development including list sourcing recommendations creation of testcontrol design analysis and application of best practices to direct marketing campaigns Provide adhoc and standard customer and campaign level reporting Responsibilities Manage the ongoing customer list selection and deployment of direct marketing programs developed by the marketing team Work with the Data Warehouse team to build and optimize the underlying data set required to target various customer segments Manage all operational aspects of campaign setup including Developing the required data sets with the assistance of the Data Warehouse team Building the campaign and customer list selection within the Unica CRM tool Directing creative production as needed Building campaigns and loading customer lists and content to appropriate email or direct mail sending service Campaign Testing and QA Vendor relations Work with analyst team to provide timely indepth analysis and reporting on program performance Utilize SQL queries to provide adhoc analysis as needed Serve as a thought partner for direct marketing contact strategy including list sourcing recommendations creation of testcontrol design analysis and application of best practices to email and other direct marketing campaigns Collaborate with marketing team to develop new programs to increase customer retention consumption and recommend changes to existing programs to optimize performance Ensure that rapid testing and learning is conducted in a systematic way to promote critical breakthroughs Coordinate with marketing channel and operational managers to ensure campaigns are consistent with a customercentric strategy channel capabilities Support other ad hoc programs as required Required Experience and Skills Must have Bachelor’s degree preferably in Computer Information Systems Marketing or a quantitative field Proficiency in SQL is highly preferred with a minimum of 2 years direct SQL experience Prior experience with campaign management systems (such as Unica Aprimo Infor etc) is preferred Prior experience with an Email Sending Service (such as Responsys Exact Target CheetahMail etchellip) is preferred Prior experience with HTML is preferred Must be data driven have demonstrated superior analytical skills and an indepth understanding of best analytical practices Must be extremely detailed to ensure flawless execution and have the ability to spot errors and inconsistencies in data and analysis Must have excellent verbal and written communication project management and decision making skills Must have the ability to meet deadlines and handle multiple priorities Must be proficient in MS Office with strong Excel skills Benefits available Eligible for Medical Dental the day of hire Free yearly eye exam for employee immediate family Eligible for Flexible Spending the day of hire 401K with company match Holiday Vacation and Personal time pay Huge discounts on contact lenses and glasses for friends and family Free onsite fitness center with access to certified trainers Onsite restaurant with highly discounted meals Company paid Life ADD Supplemental Life available Long Term Disability Free 24 hour Nurse Line Extensive Wellness program Free soda coffee and drinks all day every day Free breakfast fruit and bread all day every day Much much more Apply by emailing a resume to recruiting1800contactscom mailtorecruiting1800contactscom Please list the position title in the subject line an specify how you learned of the opportunity No staffing firms please
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If you were eligible to this occupation, please email us your resume, with salary requirements and a resume to 1-800-CONTACTS.

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This occupation starts available on: Sun, 22 Jul 2012 13:34:43 GMT

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